client | Inpress Magazine
brief | 60pp full colour printed magazine
keywords | contemporary, professional, luxe
Showcasing the latest trends, leading designers and finest fit-outs from across the globe, Inpress is Australia’s first magazine to be exclusively dedicated to the commercial interior design industry. Taylor’d by Design was responsible for branding, designing and printing the magazine to appeal to its contemporary, professional audience, aiming to exude the same level of class and sophistication as the content contained within its pages.
Contemporary, elegant and minimalistic in style, Inpress’ resultant visual identity features classic bold headlines, timeless serifs, and ample white space; all purposefully chosen to appeal to its young, professional target audience. The use of a flexible 6×6 grid and a clearly defined typographic hierarchy ensured a coherent aesthetic, layout and style was implemented across all pages of the magazine – creating a cohesive, polished publication.